In a canny bit of cross-promotion, scratch-and-sniff cards for the film are available from one of the burger chains, with glow-in-the-dark numbers and six different scents to coincide with matching numbers that appear on the screen.
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Rugrats Go Wild is the long-awaited feature in which the tiny tots meet their Wild Thornberry counterparts -- and all of them animated characters from the Klasky-Csupo stable. Die-hard adult fans of both television shows are not happy about this big-screen union, but that's another story.
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