TORONTO -- Do you believe in a career after infomercials? Cher, who is on the road for the first time in eight years, thanks to her No. 1 dance hit, Believe, was living proof last night during a sold-out show at the Air Canada Centre. After some embarrassing years spent hawking hair products on late-night TV -- which she herself brought up during her fast-paced, hour-and-20-minute show -- music's undisputed comeback queen enthralled 14,500 fans with new and old tunes alike set amongst a multi-media, big-budget show that combined Las Vegas camp with Cirque Du Soleil spectacle. Cher clearly has never met a wig, --or a sparkly, over-the-top outfit for that matter -- she didn't like. Meanwhile, her ever-present six dancers strutted their limber stuff in clothes ranging from flowing monk robes to looking as if they had walked straight off the stage of Cats. Whatever. Cher can still put on a concert that ranks right up with the best of them after 35 years in the record business. "As you can see, I'm more mature now. I'm dressing my age," she joked, after making her dramatic first appearance rising out of the stage floor in a flowing, red, curly wig, sparkly headpiece, and matching medieval garb. "I'm in my Braveheart outfit. I feel very comfortable. I'm dressing my age when I get old and not until then!" Backed by a five-piece band and two back-up singers, Cher opened the tightly choreographed, 17-song set with a strangely representative cover of her larger-than-life personality -- U2's I Still Haven't Found What I'm Looking For. Following that, she dug immediately into material from her latest album, 1998's Believe, which has gone five-times platinum in Canada. But those first three new songs, All Or Nothing, The Power Of Love, and We All Sleep Alone -- the latter of which featured her in a Louise Brooks-like black bob wig, a Napoleon hat and a revealing body suit -- couldn't match the kitschy medley that followed. For such '70s hits as Half-Breed, Gypsies, Tramps & Thieves and Dark Lady, Cher switched to a retro-long wig and evening gown -- Bob Mackie, perhaps? -- straight from her days on the Sonny & Cher TV show. (She even showed a clip from the variety series and later treated the audience to scenes from some of her films, including Mask, Silkwood, Witches Of Eastwick, Mermaids and Moonstruck.) Those songs were only eclipsed by such showstoppers as Walking In Memphis, which she called "a big flop -- not quite up there with the infomercials but very close," and managed to turn it into one of the biggest crowd pleasers of the night. Particularly since she debuted the long-lost video for the song, in which she plays Elvis, that never saw the light of day in Canada. Also worthy of a mention was the new song, the Flamenco-tinged Dov'e L'amore, featuring her dancers in more restrained black attire and Cher in a form-fitting, black jumpsuit with a long, red-feathered tail. But the audience seemed the most excited about her newest hits, Strong Enough, and the show-ending Believe, which were wedged between the equally strong If I Could Turn Back Time. The last tune of the night, believe it or not, saw some of Cher's dancers suspended from bungee cords while she moved around in a sparkly silver outfit and matching headpiece that resembled a Christmas tree ornament.