What the hip-hop community lacks in organization, it makes up for in the ability to shovel hype like pro wrestlers.
Examples are numerous, from Wu Tang Clan's Ol' Dirty Bastard (who has now changed his handle to "Big Baby Jesus") hijacking the mike at the Grammy Awards to Vancouver's Rascalz refusing to accept their Juno for rap because it wasn't on TV. You can hardly even listen to a rap record without hearing huge wads of self-centred, egotistical bravado. American rappers are famous for this, but Canadian rhymers tend to follow suit.
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