November 24, 2009

Playboy boss Hugh Hefner once almost died after choking on a sex toy.

The publishing tycoon, 83, has revealed he was in the middle of a sex quintet when his life flashed before him.

He tells HollyScoop.com, "There was a moment when I was having sex with four Playmates and I almost swallowed a Ben Wa ball."

The balls, also known as Geisha balls, are used to help women have heightened orgasms.